Wednesday, March 16, 2011

Summer again!

Hi all, summer is On here, with 43 C at noon, you can imaging scenario at Gujarat, India.
But hope says that this will get cooler, by 3 degrees soon!!
We are happy at 40 C!!

Saturday, August 7, 2010

Delegations, delegate

Delegation needs many things. 1. Larger goals broken down to segments
2. Skilled staff. 3. Trained personnel 4. Trust and analysis of each person to carry our particular task. 5. Frequent follow up to see status. 6. Corrections by "Negative feedback" 7. ASSURANCE on the way 8. "Back out/ eject plans" 9. Consolidations. 10 Awards & Reprimands. ciao!

Thursday, August 27, 2009

pharma marketing in india


This is a thought process for all seniors involved in pharma marketing in India. (Since I am not aware of scenario elsewhere exactly in detail).

The quality of Marketing and PMT is on fast downtrend. Competitors are only copied in every possible way, Brand names, positioning, markets acted in, strategies, inputs and so on.

Creative thinking and concept making needs creative minds at peace! where do we get them?

Moreover marketeers have no patience as it used to be a decade back. Breakeven race has become so crude that most of the companies want break-even in first few months in individual markets. (By using any means, mind you!-"Do anything! Get me break-even in two months...").

If not, fire the men, cut inputs, get goods back today only (!), get a new man in each place (!) tomorrow!!

Woooosh..The vision is very short, mission is very big...where is the match?

I want your inputs in this..

welcome dear...

yours

apoorva upadhyaya

Saturday, May 16, 2009

The summer

The summer heat in India is ON! The heat & dust esp in northwestern India is a big killer. But there are some golden linings! Summer brings rains and also the king of all fruits-Mango!
Loved by all unanimously for these 3 months…

In the starry nights in suburban towns it is a pleasant experience to view exotic sky. Also greatly refreshing early mornings in summer.

Thursday, February 12, 2009

Time IS short!!

We are trying to run after our tasks with limited time. In doing each one of them the last few in the list stays unattended daily.

What do we do then? Forget them? Carry forward to next day? If relevance on next day is lost then?

Reviewing tasks before the day is over is very vital, for fuller accomplishment

Sunday, September 14, 2008

The Networkers!

September 15, 2008,

I have been getting invitations each day from some newer & newer groups and sites to become network member from my friends, because they have become one!

I am member at Facebook, Enterpreneur, Ecademy to name a few. But this is getting unmanageable by the day!

People who are not relevant, thoughts that are not provoking and comments which lead nowhere are dumped on us. Also, there are messages and more messages of these hundreds of people flooding your personal mail inbox, so much so that you have to search for your Required mail!

Where this will lead is any body’s guess. Restraint is the need of the hour. How can somebody get hell of such time to read alll such messages, mail, comments and even Respond to most of these?

Think-alike people, moderation in communique and decency at most levels can only keep such groups interesting and useful.

Amen!

Tuesday, July 29, 2008

LEARN TO CHANGE!

The change is LIFE! Stagnation is death, everything is constantly changing. The Earth and her atmosphere, Religious beliefs and practices, behaviour of people world over, thinking and reacting differently to same things have changed.
Relations are changing, expectations are higher (change again), closeness in most relations are varying. The scare of unknown is reducing- people make friends online, in hundreds even without really knowing them!
Buying habits and utilisation of products are ever changing. Creators have to recreate same brands and products again & again, so that they look new!
People change their cellphones FASTER than their tooth-brushes! The value of things have been lost. as if the world is soon coming to its end?
Whatever we have used/spent for is ours, what is saved for rainy day is a hoax.
Reckless life, changed life.